My work is to transform massive organizations through innovative technology and strategic design.
I currently serve as the Chief Innovation Officer at Intercorp Group, a $5B Peruvian conglomerate with a strong presence in education, healthcare, financial services, and retail. As the CIO, I am responsible for major innovation initiatives, including the digital transformation program for Intercorp’s 33 companies. I’m also the founder and director of La Victoria Lab – Intercorp’s in-house innovation shop, working in partnership with IDEO (more on that below).
I hold a B.A. from Universidad del Pacifico and an M.A. from New York University, where I did a tailor-made master’s degree in Strategic Digital Innovation, with Clay Shirky as my thesis advisor, at the Gallatin School of Individualized Study.
When I’m not working, I’m surfing off of Lima’s southern coast, writing and shooting experimental short films, and, more recently, learning about garden design. I live in Lima with my life partner and our little daughter.
Most of my work, especially digital innovation, is highly sensitive due to its strategic nature, which is why I am only able to share the projects that are public.
Launched in long-term partnership with IDEO, La Victoria Lab is comprised of a group of anthropologists, architects, philosophers, and entrepreneurs who use human-centered innovation to improve the lives of Peru's middle class families.
Role: creator, founder, current director Links: Website, HBR article
The largest innovation festival in Peru, with world-class keynote speakers including Joi Ito (MIT Media Lab), Mike Bracken (GDS), Garrett Camp (Uber), Chris Anderson (Wired), and David Kelley (IDEO).
Role: creator, main curator, current director Links: Website, Video
The first crowd-funded scholarship platform in Peru, which sponsors the K-12 education of +2000 talented kids every year.
Role: founder, designer Links: Website
The world's first and most comprehensive tool to measure how innovation capabilities of organizations perform over time.
Role: co-creator Links: Website, Fast Company article
A foundational study of the behaviors and aspirations of the people we design for: the middle class family. The findings were shared through a different set of tools, including an interactive museum and a series of workshops.
Role: researcher Links: video 1, video 2, design principles
A six-month-long photography project documenting the 7,000 kilometers of the Amazonas River, from its primary source in the high Andes to its delta in the Atlantic.
Role: creator, main photographer Links: article 1, article 2
A series of documentaries, created with my siblings, about our dad´s most meaningful friends, many of whom he hadn’t seen for more than 30 years.
Role: co-creator Links: short documentary #5, short documentary #4